China has seen some of the most destructive earthquakes in history. For example, the devastating 2008 Earthquake in Sichuan province killed over 69,000 people, left up to 11 million people homeless and caused up to US$20 billion in property damage.
Tag: CUHK Business School
However, it is not always easy to tell whether a company is really doing good or just faking it, and as a recent research study looks at depth, some firms would voluntarily publish their supply chain relationships with “green” suppliers to to present a CSR image that fails to represent the whole truth.
In recent years, many Hong Kong universities have set up satellite campuses in the Pearl River Delta – including Shenzhen, Guangzhou, Zhuhai and other areas – to provide high quality tertiary education in mainland China. CUHK is a pioneer in establishing a satellite campuse in mainland China with the founding of CUHK-Shenzhen at Longgang, Shenzhen in 2014.
We live in the age of the social influencer. Nowadays, with the development of the internet and the growth of social media, it is increasingly easy for consumers to post a comment or a picture of a product and to notice whether somebody else uses or praises a product or a brand, making word of mouth and opinion leader recommendations more important than ever.