Recreate Cinematic Experiences with Samsungs Latest Displays and Soundbars, Right In Your Living Room

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Engage your senses for an immersive theatrical experience in the comfort of your home

SINGAPORE – Media OutReach – 23 October 2020 – With the shift in consumer habits leading to more Singaporeans spending time at home, many are recreating their favourite recreational activities indoors. While not every activity can be replicated at home, streaming apps have made it easy to simulate the cinematic experience. For a fuller at-home viewing experience, Samsung has rounded up three tips to enjoy your favourite blockbusters in the comfort of your living space.

From your first step into a cineplex where you are enthralled by the bright hues of movie posters and sounds of movie trailers playing in the background, to the moment you settle into your cushioned seats, watching a movie is a treat for your senses. The good news is that recreating the same movie-going experience can now be easily achieved by turning your living room into your personal cinema lounge.

Immerse in Cinema Quality Visuals and Surround Sound
When it comes to recreating a cinematic experience at home, ensuring high quality audio and visual experience is key. For an immersive home theatre experience unlike any other, the Samsung Q950TS QLED 8K TV offers true-to-life 8K resolution that will pull you straight into the movie. The TV also offers improved 8K AI upscaling1 to refine image quality of lower-resolution content, allowing you to enjoy your favourite classic films in greater detail.

To complete the experience, pair the Q950TS with Samsung‘s newly launched Q Series soundbars2 and bring reel life to real life. The Q-symphony feature activates and plays surround sound from both the TV and soundbar, creating incredible audio synergy.

With Dolby Atmos® and DTS:XTM, you can experience the depth of sounds and fully enjoy the intricate audio designs with every blockbuster as it enables distinct sound to flow around and above you3, just like how it is in the cinemas.

Relive the Cinematic Experience with your Favourite Movie Snacks
Elevate your movie nights at home with your favourite cinema snacks, from freshly popped popcorn to nacho chips, all effortlessly prepared by the colourful and eye-catching Samsung Colour Series Microwave Oven. The series is available in black and and pastel pink for the solo microwave oven, or white and mint green for the grill microwave oven.

The Colour Series Microwave Oven makes it simple to prepare meals and even desserts. With the Home Dessert function — one touch is all you need to savour a wide selection of desserts including walnut pound cake, banana bread and brownies. Alternatively, the dedicated Grill Fry function4 allows you to prepare healthier versions of delish snacks such as buffalo wings and chicken nuggets, all cooked to crisp perfection, without the guilt. The easy-to-clean Teflon-coated Crusty Plate can be heated up to 200°C, ensuring that the heat is channelled evenly for thoroughly crispy food.

The best part — there is no need for a major clean-up after. The durable CERAMIC INSIDE™ can be cleaned easily without scrubbing and will not discolour over time. Plus, it is certified to be up to 99.9% anti-bacterial5 and more scratch and rust resistant than conventional interiors.

Set the Optimal Temperature for your Home Cinema
One thing that many cinema operators can never get right is the ideal temperature in the halls — it’s either too warm or too cold. You can now better control temperature for your home with the Samsung Multi Split Inverter Air Conditioner. It features a unique triangular design, with a wider inlet to help circulate cool air faster, farther and wider around your home6.

Leave your worries (and dust) outside and enjoy cleaner indoor air by activating the Virus Doctor Double Action system to reduce dust, contaminants, allergens, bacteria and viruses, including the Influenza A virus7. The Virus Doctor Double Action system traps the smallest microscopic dust particles firstly through a filter and secondly with Virus Doctor, an S-Plasma ion technology, to keep the air you breathe at home fresh, clean and healthy.

Recreating the perfect movie experience at home has never been easier with the help of Samsung‘s appliances! So sit back, relax and enjoy movies just the way you should.

Notes to the Editor

1. Viewing experience may vary according to types of content and format. ‘8K AI Upscaling’ may not apply to PC connection and Game Mode.

2. Q-symphony feature only available on 2020 Q Series Soundbar models along with Q80T TV or greater. Q Series Soundbars sold separately.

3. The quality of sound effects depends on the source content and source device. The availability of the feature may vary by TV size. The environment and type of installation may affect the performance of this feature.

4. Feature is only available in grill microwave oven (MG30T5018CW/SP and MG30T5018CN/SP).

5. Based on testing carried out by Hohenstein Laboratories GmbH & Co. KG, there was strong antibacterial activity with the test strains Staphylococcus aureus ATCC 6538 and Klebsiella pneumoniae ATCC 4352 under given test conditions for the tested samples, calculated with the control material (non treated PES). The value of germ growth of the tested samples was more than 99.9% less than that of the control material.

6. Tested on AJ009RBADEC model. Compared with Samsung conventional model AQV09TWS.

7. Tested in Kitasato Environmental Science Center (Japan) & Yonsei Univ.(Korea) / Korea test lab (FITI/KEMTI) and Japan test lab (ITEA). Effective on 4 viruses, including Subtype H1N1, and certain bacteria. Data has been measured under specific testing conditions and may differ based on environmental factors.

About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions.